Cédric Rittié

HubSpot
MCP · CRM

HubSpot

Query your HubSpot CRM without opening the UI. Claude lists deals, contacts, tickets, and can update fields. Useful for pipeline reviews.

Use cases

  • Prep a pipeline review
  • Flag deals stuck >30 days
  • Update a contact record

Installation

1.In HubSpot: Settings → Integrations → Private Apps → Create app. Recommended scopes: crm.objects.contacts.read/write, crm.objects.deals.read/write, crm.objects.tickets.read.

2.One line, one terminal
$ claude mcp add hubspot -- npx -y @hubspot/mcp-server --token=YOUR_PRIVATE_APP_TOKEN

Need to install Claude Code first? See the Claude Code page · Official docs

Concrete examples

"Prépare ma revue pipeline : deals >20k€ en stage proposition ou négociation, classés par date de clôture prévue."

Filtered query + sort. Claude returns a list actionable in a 30-min meeting.

Sample output
→ Querying HubSpot deals (value > €20,000, stages: proposition, negotiation)

12 deals found

Close date in April (5)
- Acme Corp — €45,000 — Negotiation — Apr 22
  Owner: Marie. Last activity 3 days ago.
- Foobar SAS — €28,000 — Proposition — Apr 24
  Owner: Pierre. Follow-up sent yesterday, no reply.
[...]

Close date in May (4)
- Baz Ltd — €62,000 — Negotiation — May 5
  Owner: Marie. Meeting scheduled for Apr 28.
[...]

Close date in June (3)
- Qux Corp — €34,000 — Proposition — Jun 10
[...]

Deals to watch: Foobar SAS hasn't replied in 24h, close date in 8 days.
Check with Pierre.
"Liste les 10 deals ouverts les plus 'stuck' : pas d'activité depuis plus de 21 jours, stage > discovery."

Identifies the dead pipeline. Enables intentional cleanup or follow-up.

Sample output
→ Querying stuck deals (no activity > 21d, stage > discovery)

Top 10 stuck (days without activity, descending)

1. Alpha Inc — 42d — Proposition — €18,000
   Likely reason: client said "we'll get back to you" in February.
2. Beta GmbH — 38d — Negotiation — €55,000
   Contract sent, no response.
3. Gamma SAS — 35d — Proposition — €12,000
4. Delta Ltd — 33d — Discovery+ — €28,000
[...]

Recommended action: batch follow-up. I can draft the 10 follow-up
emails with a tone tailored to each deal's context.